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Wayne’s World: the Sustainable Frontiers Forecast

In September 2015, I had the pleasure of attending a lecture by South African author Wayne Visser. The lecture started with an interesting timeline of the development of sustainability and Corporate Social Responsibility. He then presented a model to create integrated value, his vision of the future of this movement. This blog post is about…
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Inspiring change in the investment world

Meet Els Ankum-Griffioen, Senior Manager Business Development & Investor Relations at Triodos Investment Management, the investment arm of Triodos Bank, one of the front-runners in sustainable finance. I visited Els at Triodos to hear her thoughts on the vital roles of education, investors and good governance to create a more sustainable future. A state of mind…
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Creating local connections for positive change

Meet Nick Davies, the founder of Neighbourly, an online platform that connects community projects with businesses that want to help. I recently met Nick at the launch of the platform in the Netherlands – and followed up with an interview. Here’s what he said about corporate responsibility, opportunities for brands and the leadership to drive…
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A human narrative on sustainability

Meet Christophe Fauconnier, the CEO and co-founder of Innate Motion, a unique marketing agency that helps companies craft purpose brands and shared value strategies. In 2014, Christophe and I wrote a book together, Activists Dare to Care. To celebrate the second edition which was released as a hard copy in 2015, I interviewed him. Here’s…
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It all starts with the (wo)man in the mirror

Meet Marleen Janssen Groesbeek, Professor Sustainable Finance and Accounting at Avans University of Applied Sciences. She also is a member of the Sustainable Finance Lab and writes columns for CSR magazine P+. I really enjoyed her inaugural lecture at Avans University and followed up with an interview. On both occasions, she shared her views on…
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Sustainable food tastes like more!

On June 18, I had the pleasure to moderate an evening for alumni and students at Nyenrode Business University in the Netherlands, about creating a sustainable food value chain. Here’s what the event was all about. Creating a sustainable food chain is a continuous process. Whether you are a small local chocolate brand like Tony’s Chocolonely…
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Brands as activists for a better world

The book I co-authored is out! Thanks to all the people who sent in great cases – and supported me otherwise to see this project through. So what is it all about? An invitation: Dare to Care Do you think of activism as something that can attack and weaken a brand? It doesn’t have to…
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No one wakes up to destroy the world

Meet Adrie Heinsbroek, Senior Sustainability Advisor at ING. He is a true believer in the power of people. “No one wakes up to make the world a worse place”, he says, “but we can all get stuck in systems that don’t help to make the world any better.” Here he shares his belief in the…
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If business needs to integrate sustainability, so should business schools

On October 10, 2014, I chaired a workshop at Business University Nyenrode to further integrate sustainability into Nyenrode’s core business: its programs. A diverse group of alumni, students and faculty members worked together across three areas: Degree Programs, Executive Education and Research. Leadership – Entrepreneurship – Stewardship Dean Leen Paape kicked off the workshop through the…
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Sustainability belongs in the boardroom

On October 1, I had the honor to moderate an excellent panel on Sustainability and Governance. The internative evening was organized by the Alumni Circle for Sustainability at Nyenrode University in the Netherlands. International perspectives Carlos Eduardo Lessa Brandao leveraged his unique background in governance roles the Global Reporting Initiative and the Brazilian Institute of Corporate…
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Welkom bij de Change in Context blog. Hier deel ik verhalen over projecten, bijzondere mensen en andere observaties.

