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If business needs to integrate sustainability, so should business schools

On October 10, 2014, I chaired a workshop at Business University Nyenrode to further integrate sustainability into Nyenrode’s core business: its programs. A diverse group of alumni, students and faculty members worked together across three areas: Degree Programs, Executive Education and Research. Leadership – Entrepreneurship – Stewardship Dean Leen Paape kicked off the workshop through the…
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Sustainability belongs in the boardroom

On October 1, I had the honor to moderate an excellent panel on Sustainability and Governance. The internative evening was organized by the Alumni Circle for Sustainability at Nyenrode University in the Netherlands. International perspectives Carlos Eduardo Lessa Brandao leveraged his unique background in governance roles the Global Reporting Initiative and the Brazilian Institute of Corporate…
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The shots are overshouting the overshoot

August 19, 2014 was Earth Overshoot Day, the date when all people living on planet Earth exhausted nature’s budget for the year. In less than eight months, we have depleted the natural resources that our planet is able to renew in twelve months. For the rest of the year, we are running on red, stealing from the…
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Bursting bubbles to drive human understanding

Meet Marjella Alma, CEO of the inspiring tech startup eRevalue, which offers a tailored process for integrating Environmental Social and Governance (ESG) factors into business strategy. What is your vision of a sustainable future? A world without so much emphasis on the material, on beauty and on individuals. I’d like to see society de-materialize, de-beautify and…
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Patents to protect or drive innovation?

What are patents all about? According to Wikipedia, a patent is a set of exclusive rights granted to an inventor or assignee for a limited period of time in exchange for detailed public disclosure of an invention. The exclusive right granted to a patentee in most countries is the right to prevent others from commercially…
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Activating Corporate Idealists – or Idealizing Corporate Activists?

As various people from my network tweeted about it, I got intrigued and pre-ordered a copy of Christine Bader’s book The Evolution of a Corporate Idealist. Once I started reading it, I could not put it down! I generally read non-fiction at my desk, but this book I read on the couch, in bed, on holidays and…
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Incremental behavior change – does it add up?

I have been so (happily) buried in two projects for Unilever, that I have not written a single blog post in weeks! One of the projects has behavior change at its core – a fascinating topic – so that’s the topic for this post as well. The beauty of being involved in such a project…
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To buy or not to buy? The fashionable question …

The other day, a gorgeous Hugo Boss dress caught my attention. I wasn’t really intending to buy anything, but it was so beautiful, I just had to try it on. The shop assistant and I agreed that the dress looked great on me. But that’s where my doubts started – even if it looked just…
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Dare to care: the way to a virtuous economic model

Meet Benoit Beaufils, Co-Founder and Business Humanizer at In8motion, a company that helps integrate human sense and sustainability into brands and businesses. What is your vision of a sustainable future? I am much happier when my life is simpler, closer to nature and well-balanced. For me, sustainability is all about creating a world where…
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Leveraging the power of people, technology and information for better decisions

Meet Michel Scholte, Co-Founder and Director of External Affairs at True Price, driving change by helping organizations uncover and calculate social and environmental costs, in order to improve their decision-making. What is your vision of a sustainable world? Sustainability is all about balance. Balance between your own needs as a consumer or company and the…
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Welkom bij de Change in Context blog. Hier deel ik verhalen over projecten, bijzondere mensen en andere observaties.

