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Take those first steps towards a sustainability career
Are you looking to integrate sustainability into your career? Your chances to do so are much higher if you leverage your current skills, rather than trying to land that job as CSR manager by taking some sustainability courses. This was the conclusion of a fun-filled interactive event at Nyenrode Business University. The workshop was expertly led…
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Developing roadmaps for reporting – for positive change
On June 22, 2017, I hosted a workshop on sustainability reporting for companies just starting on their reporting journey and those eager to take their reporting to a higher level. Here are some of the key learnings from the workshop, which took place at The Terrace. Start from why We kicked off the workshop with a…
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Shared learning and action to reduce plastic waste in Amsterdam
On Tuesday, May 23, 2017, The Terrace hosted a diverse group of people to talk about plastic waste and the circular economy. The evening kicked off with an interview with Leontine Gast, founder of The Terrace, followed by a roundtable discussion on plastic waste in our lives, led by Nelmara Arbex, CEO of Arbex &…
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Simon (Sinek) Says “Start with Why”
One of my New Year’s resolutions was to read more from my huge pile of non fiction books before it buries me. And with 2016 as my year of positive change, I thought Start with Why by Simon Sinek would be an appropriate place to start – and it was! Not only did it help me formulate…
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Wayne’s World: the Sustainable Frontiers Forecast
In September 2015, I had the pleasure of attending a lecture by South African author Wayne Visser. The lecture started with an interesting timeline of the development of sustainability and Corporate Social Responsibility. He then presented a model to create integrated value, his vision of the future of this movement. This blog post is about…
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Creating local connections for positive change
Meet Nick Davies, the founder of Neighbourly, an online platform that connects community projects with businesses that want to help. I recently met Nick at the launch of the platform in the Netherlands – and followed up with an interview. Here’s what he said about corporate responsibility, opportunities for brands and the leadership to drive…
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Winning by Giving as the new formula for success
The world of brands is changing: people are actively looking for brands that support their own values, brands that create shared value instead of one-sided profit for the company only. On September 3, 2015, I had the honor to facilitate the Winning by Giving event in Utrecht, the Netherlands. This blog-post shares the key outcomes…
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Shining bright: doing well by doing good
Meet Camille van Gestel, the co-founder and co-CEO of WakaWaka, a highly successful social enterprise with the mission to provide sustainable energy and light solutions for over a billion people who lack access to electricity. During the interview, he convinced me that he’s got plenty of energy himself to activate many to make this ambitious…
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Brands as activists for a better world
The book I co-authored is out! Thanks to all the people who sent in great cases – and supported me otherwise to see this project through. So what is it all about? An invitation: Dare to Care Do you think of activism as something that can attack and weaken a brand? It doesn’t have to…
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If business needs to integrate sustainability, so should business schools
On October 10, 2014, I chaired a workshop at Business University Nyenrode to further integrate sustainability into Nyenrode’s core business: its programs. A diverse group of alumni, students and faculty members worked together across three areas: Degree Programs, Executive Education and Research. Leadership – Entrepreneurship – Stewardship Dean Leen Paape kicked off the workshop through the…
