Meet Benoit Beaufils, Co-Founder and Business Humanizer at In8motion, a company that helps integrate human sense and sustainability into brands and businesses. What is your vision of a sustainable future? I am much happier when my life is simpler,… Continue Reading
Meet Michel Scholte, Co-Founder and Director of External Affairs at True Price, driving change by helping organizations uncover and calculate social and environmental costs, in order to improve their decision-making. What is your vision of a sustainable world? Sustainability is… Continue Reading
There are so many books about sustainability and embedding it into business. A quick search on Amazon with the combination of sustainability and business yields close to 8000 entries! Instead of sifting through them all, I decided to just venture… Continue Reading
Flashback to 1993: I left immediately after a (French) general manager answered my question about women in management positions. It was a cold day in Chicago as I rode the train back to campus to file a complaint at the… Continue Reading
“The fish rots from the head down” was the closing remark by a panelist at one of the events I joined on sustainable investment this week. He was referring to the crucial role of corporate leaders in creating culture that… Continue Reading
Every year, Interbrand releases the results of their Best Global Brands research, based on their brand evaluation model. This year, two brands broke the 13 year reign of Coca Cola as the most valuable brand in the world: Apple and… Continue Reading
On the third Tuesday in September, the Dutch government traditionally presents the new plans for the year ahead. The (new) King will read the “troonrede”, a speech from the throne written by the ministers to present the plans to the… Continue Reading
Meet my cousin Cathelijne Lania, founder of A Beautiful Story, driving change through fairtrade jewelry. In 2012, her company was voted the most sustainable company in Amsterdam. What is your model of change towards a more sustainable world? For me,… Continue Reading