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Partnership for the sustainable development goals

You’ve probably heard to the Sustainable Development Goals set by the United Nations, also known as the SDGs or Global Goals. But how are these relevant to you and your organization? How is the Netherlands progressing on these goals? And… Continue Reading

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Interface and Dutch government go circular

Planet Earth is a beautiful circular business model. From which we can learn as people and organizations. Linear business models have dominated our global economy in the past centuries. Yet it has devastating effects such as the depletion of finite… Continue Reading

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The chicken and the egg of the food transition

On June 6, I visited Kipster, the most animal, environment and people friendly poultry farm in the world. Inspired farmer and co-founder Ruud Zanders told a diverse group of Nyenrode Business University alumni all about global food production issues and the downs and… Continue Reading

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Take those first steps towards a sustainability career

Are you looking to integrate sustainability into your career? Your chances to do so are much higher if you leverage your current skills, rather than trying to land that job as CSR manager by taking some sustainability courses. This was… Continue Reading

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Tips to bring sustainability into the boardroom

The Dutch corporate governance code was updated in 2016, placing long-term value creation at the forefront. But what defines long-term these days? And for whom should this value be created? Primarily for shareholders, for clients and other stakeholders, or for… Continue Reading

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How will you contribute to the energy transition?

In June 2017, I had the honor to co-host an event about the energy transition at Nyenrode Business University. The event drew alumni interested in sustainability and/or market & government matters. The main speaker, Ruud Koornstra, captivated the audience with… Continue Reading

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Why change is all about curves, choices and chaos

Meet Rob Wetzels, an inspiring and highly dedicated coach, teacher, and expert on sustainable development. Rob and I met on the day he retired from Nyenrode’s Center for Sustainability. It was odd that we’d not before, but since then, we –… Continue Reading

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The power of purpose in value-driven companies

Value-driven entrepreneurship was the theme of the 2017 edition of Nyenrode Business University’s Henk van Luijk lecture. This lecture, in memory of Nyenrode’s first ethics professor, is organized annually in close collaboration with VNO-NCW (the Dutch employers association) and MVO-Nederland (CSR… Continue Reading

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In search of purpose for Fairphone

To really connect with consumers, brands can no longer present a facade and sell. To thrive, brands need to create an emotional connection with people, stemming from a clear brand purpose. A purpose that addresses a real societal issue and… Continue Reading

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Mastering sustainability research at Nyenrode business university

In April 2017, three recent graduates of Nyenrode Business University jointly presented the key highlights on their sustainability-focused master’s theses. With stewardship as one of Nyenrode’s core values, it’s great to see students research and explore such sustainable topics.  … Continue Reading