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It’s possible, so let’s create a movement!

“When it comes to sustainability, there are large and small steps to take. Starting with large steps may seem effective, but they can be daunting and can therefore limit people’s ability to contribute. And while small steps may seem insignificant… Continue Reading

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The chicken and the egg of the food transition

On June 6, I visited Kipster, the most animal, environment and people friendly poultry farm in the world. Inspired farmer and co-founder Ruud Zanders told a diverse group of Nyenrode Business University alumni all about global food production issues and the downs and… Continue Reading

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Top tips for greenwashing: communicating sustainability in horticulture

In October 2017, I was invited by the MPS-group to lead a workshop for and with leading growers of flowers and flowering plants from the Netherlands. This was part of event in preparation for an international horticulture trade fair. The focus… Continue Reading

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Empowering talent to tackle humanity’s challenges

Meet Annick Schmeddes, the founder of Sustainable Talent, the leading sustainable career agency in the Netherlands. Early 2016, she led a workshop for Nyenrode alumni and we’ve kept in touch since. As talent increasingly includes sustainability performance as a factor in deciding… Continue Reading

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Starting small to build trust and to inspire big change

Meet Andrea van der Graaf, managing director of renewable energy company Tegenstroom and of sustainable investment fund Meermaker. Andrea and I used to work together at Greenpeace in the late ‘90’s. After a recent event about climate change, which we… Continue Reading

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How will you contribute to the energy transition?

In June 2017, I had the honor to co-host an event about the energy transition at Nyenrode Business University. The event drew alumni interested in sustainability and/or market & government matters. The main speaker, Ruud Koornstra, captivated the audience with… Continue Reading

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The power of purpose in value-driven companies

Value-driven entrepreneurship was the theme of the 2017 edition of Nyenrode Business University’s Henk van Luijk lecture. This lecture, in memory of Nyenrode’s first ethics professor, is organized annually in close collaboration with VNO-NCW (the Dutch employers association) and MVO-Nederland (CSR… Continue Reading