0

2016 countdown of my best-read blogs

At the start of 2016, I promised myself to make it a year for positive change. Part of that promise was a commitment to blog more frequently about sustainability as a driver of positive change. Continuing the interviews with inspiring… Continue Reading

9

How to avoid the materiality traps

This time of year, the materiality marathon is on. Companies and consultants are on a journey to define what topics should be included in the upcoming sustainability or non-financial report. Materiality analysis can be an extremely useful and strategic exercise,… Continue Reading

3

Psychology for sustainable change

Meet Vincent de Klerk, founder of Comm&Sense, using psychology to support teams and individuals through change. As sustainability always calls for change within organizations and teams, I was very keen to learn more about his vision on sustainable change. Over a… Continue Reading

3

Sustainable cities for a positive future

  “Cities are increasingly the home of humanity. They are central to climate action, global prosperity, peace and human rights.” — UN Secretary-General, Ban Ki-moon     October 31 is World Cities Day. Do we actually need such a day?… Continue Reading

3

Changing fashion from within for success

Meet Willa Stoutenbeek, founder of W.Green, a branded communication agency focused on sustainable fashion & lifestyle. In 2013, I saw her on stage at TEDxAMSWomen. Her rallying cry to clean up the fashion industry by changing our own shopping behavior really resonated with me.… Continue Reading

4

Cli-fi book review: Solar leadership

Most of my book reviews are non-fiction, but my favorite summer fiction – Solar by Ian McEwan – fits right in. It’s actually a perfect follow up to the earlier post on leadership for sustainable change. This review focuses on… Continue Reading

3

Leadership for positive sustainable change

What defines effective leadership to drive positive sustainable change? I asked this question to all people I interviewed for my blog in the past three years. This post builds on their collective wisdom, quoting some of the best-read interviews, supplemented with my… Continue Reading

7

Offering solutions and hope through film

Meet Renée Scheltema, award-winning film and documentary maker. We met at the screening of her latest film, Normal is Over, in Amsterdam. By the time we could both make time for this interview, she was back in Cape Town, where… Continue Reading

5

Can sustainability sustain your brand?

Sustainability is becoming an imperative rather than an add-on for companies and brands. Nielsen research shows that brands with societal commitment grew faster than those without. In 2015, 50% of Unilever’s growth came from its “sustainable living” brands. In June 2016, I had the honor… Continue Reading

1

Brewing a better world by inspiring targeted action

Meet Jan-Willem Vosmeer, Corporate Social Responsibility Manager at Heineken*. On a sunny afternoon in Amsterdam, we talked at length about Heineken’s program “Brewing a Better World” and sustainability communications. Here’s what Jan-Willem had to say about water, co-creation and communication.… Continue Reading