5

Can sustainability sustain your brand?

Sustainability is becoming an imperative rather than an add-on for companies and brands. Nielsen research shows that brands with societal commitment grew faster than those without. In 2015, 50% of Unilever’s growth came from its “sustainable living” brands. In June 2016, I had the honor… Continue Reading

1

Brewing a better world by inspiring targeted action

Meet Jan-Willem Vosmeer, Corporate Social Responsibility Manager at Heineken*. On a sunny afternoon in Amsterdam, we talked at length about Heineken’s program “Brewing a Better World” and sustainability communications. Here’s what Jan-Willem had to say about water, co-creation and communication.… Continue Reading

6

Cool innovation to improve life in hot countries

Meet Maarten ten Houten, Founder and CEO of Coolfinity, a social enterprise that brings innovative and sustainable cooling solutions to countries with power infrastructure challenges. In 2015, Maarten and I worked together on crafting an ecosystem of many different organizations… Continue Reading

5

The verdict on the S-word – sustainability

At the 2016 Global Reporting Initiative conference, I much enjoyed moderating a panel on the S-word: sustainability. Prior to this conference session, my blog post Naming, claiming, framing the S-word, generated interesting commentary on social media. This input, great speakers and over 100 sustainability professionals… Continue Reading

9

Reporting sustainability data for action

From May 18-20, 2016, I joined the Global Reporting Initiative (GRI) Global Conference.  Here are my overall takeaways, highlights and concerns from this three-day event, focused on collaboration, the SDGs, big data and action for impact.   A celebration of collaboration GRI’s… Continue Reading

6

Driving positive change for a better retirement future

Meet Jacqueline van Koert, who used to be the Change and Corporate Responsibility Manager at Zwitserleven. This Dutch pension insurance company is part of VIVAT, one of the largest insurance companies in the Netherlands. I met Jacqueline at the Dutch Investment… Continue Reading